Trust Cable Television Privacy Statement
Trust's Cable service provides its subscribers' ("You" or "Customer(s)") with an exciting array of video programming options, including services in which Customers
choose to interact with Trust or others via Trust's Cable system. Trust values Your privacy and considers personally identifiable information contained in our business
records to be confidential. The following statement applies to You as a subscriber to Trust video programming and informs Customers of the information that Trust
collects, how Trust uses, maintains and protects that information, the limited cases where Trust may disclose some of that information, and Your rights under the
Cable Communications Policy Act of 1984 ("Cable Act"). Please review this privacy statement in conjunction with our Customer Agreement. Trust will provide You
copies of this privacy statement annually, whether or not we have revised the statement. We may modify this privacy statement at any time. We will notify you of
any material changes through written, electronic or other means as permitted by law. If you find the changes unacceptable, you have the right to cancel service.
If you continue to use the service following notice of the changes, we will consider that to be your acceptance of and consent to the changes.
What type of information does Trust collect?
Trust uses its cable system to collect information about You only when: (a) it is necessary to provide our services to You; and (b) to prevent unauthorized reception of
services. Trust will not use the cable system to collect Your personally identifiable information for other purposes without Your prior written or electronic consent.
Trust also collects information about You when You voluntarily provide information to Trust, as may be required under applicable law. The information Trust collects
includes both personally identifiable information and non-personal information.
Personally identifiable information - Personally identifiable information may include Your name; address; telephone numbers; e-mail addresses; social security number;
driver's license number, bank account number; credit card number; credit records; billing records; service records; payment and deposit history; customer
correspondence; the services You subscribe to and use and Your preferences; the purchases You make over the system and the types and number of devices
You use to connect to the system (e.g., number of televisions sets and any set-top boxes); and credit history or other information obtained from third parties.
Our records typically include some, but not necessarily all, of this information. In addition, if You rent Your residence, we may have a record of whether landlord
permission was required prior to installation of our cable facilities and Your landlord's name and address.
Non-personal information - Non-personal information does not identify individual Customers. The cable system may automatically collect certain non-personal information
when a Customer uses an interactive or transactional service. This information is generally required to provide the service and is used to carry out requests a Customer
makes through a remote control or set-top box. In addition, some information, including aggregate (non-personally identifiable) information about our Customers obtained
from third parties does not identify individual Customers. Trust may combine this data with our business records as necessary to better serve our Customers.
In certain of our cable systems, our set-top boxes automatically collect information that may be used to determine which programs are most popular, how many people
watch a program to its conclusion and whether people are watching commercials, as well as other audience-measurement focused information. Our processes are
designed to track this information and audience statistics on an anonymous, aggregated basis. Information such as channel tuning, the time the channel is changed,
and when the set-top box is "on" or "off" is collected at a secure database where it is sorted and aggregated so that we cannot tell what any particular household
or individual was watching. Trust, or our contractors or agents, may from time to time share the anonymous, aggregated information with our advertisers, content
providers, or other third parties with whom we have a relationship. We will not provide our advertisers, content providers, or these other third parties with personally
identifiable information about You, or where specifically You are located within Your community, unless we have received Your consent first, except as required
by law. (See "Who sees the information collected by Trust?")
Why does Trust collect personally identifiable information?
Trust collects and uses personally identifiable information to provide You with accurate and high quality customer service, keep You informed of new or available
products and services, properly deliver services to You for billing, invoicing and collections, to better understand how the service is being used, to improve the
service, to protect the security of the system, detect unauthorized reception, use, and abuse of Trust's services or violations of its policies or terms of service,
to prevent fraud, to manage its cable system network, and to comply with applicable federal and state laws and regulations, as well as for general administration.
If a Customer uses an interactive or transactional service, for example, responding to a survey or ordering a pay-per-view event, the cable system will collect certain
additional personally identifiable information, such as account and billing information or Customer-provided locale and service preferences, to properly bill Customer
for the services purchased and to provide Customer with a more personalized experience. Some of the information collected from Customers may include data on
viewing habits, which is anonymized and aggregated. We may provide aggregate and anonymous data to third parties who may combine it with other aggregated
demographic information (such as census records) to conduct more comprehensive audience analysis for us and for television advertisers. This data helps
program networks and cable operators decide on which programs, channels, and advertising to carry. Trust may also use that information to distribute targeted
advertising to You without having disclosed any of Your personally identifiable information to the advertisers. These advertisements may invite interactive
or transactional follow-up from You. We will not provide our advertisers, content providers, or any other third party who is not acting on Trust's behalf with
personally identifiable information about You unless we have received Your consent first, except as required by law. (See "Who sees the information collected by Trust?")
In addition, certain information such as Customers' connections to our system is automatically collected to, for example, make it possible for Customers' digital boxes to receive
and process the signals for the services Customer orders. We also collect this information so we may provide updates, upgrades, repairs or replacements for any of our
cable service-related devices or software used in providing or receiving cable services. Additional information also allows Trust to tailor our cable and other services, as
well as develop and market new services, to better fit Customer's needs. Trust also uses personally identifiable information to maintain our accounting and tax records.
Trust may also collect personally identifiable information from third parties to enhance our customer database for use in marketing and other activities. Trust also collects
personally identifiable information from third parties to verify information You have provided us and collects personally identifiable information from credit reporting
agencies to, for example, determine your creditworthiness, credit score, and credit usage. Trust also may maintain research records containing information obtained
through voluntary subscriber interviews or surveys.
Who sees the information collected by Trust?
Trust will only disclose personally identifiable information to others if: (a) Customer provides written or electronic consent in advance, or (b) it is permitted or required
under federal or applicable state law. Specifically, federal law allows Trust to disclose personally identifiable information to third parties: (a) when it is necessary to
provide Trust's services or to carry out Trust's business activities; (b) as required by law or legal process; or (c) for mailing list or other purposes, subject to Your
ability to limit this last type of disclosure. To provide services and carry out our business activities, certain people have authorized access to Your information, including
our employees, entities affiliated through common ownership or control with Trust and third parties that provide and/or include: billing and collection services; installation,
repair and customer service subcontractors or agents; program guide distributors; software vendors; program and other service suppliers for audit purposes; marketers
of Trust's products and services; third party auditors; our attorneys and accountants; and/or strategic partners offering or providing products or services jointly or on
behalf of Trust. The frequency of disclosures varies according to business needs, and may involve access on a regular basis. Trust restricts third parties' use of
Your information to the purposes for which it is disclosed and prohibits third parties from further disclosure or use of Your personally identifiable information obtained
from us, whether for that third party's own marketing purposes or otherwise. Only aggregated and/or anonymized information is disclosed to Audience Measurement
services.
For Customers who subscribe to Trust video services only, where a governmental entity is seeking personally identifiable information of a Customer, the Cable Act requires a
court order and that the cable subscriber be afforded the opportunity to appear and contest in a court proceeding relevant to the court order any claims made in support of the
court order. At such a proceeding, the Cable Act requires the governmental entity to offer clear and convincing evidence that the subject of the information is reasonably
suspected of engaging in criminal activity and that the information sought would be material evidence in the prosecution of the case. If You subscribe to other Trust services,
such as Internet or telephone services, the same requirements do not apply. Instead, in some situations Trust may disclose personally identifiable information about
You to representatives of government or to comply with a court order without Your consent and without advance or any notice to You, except that in such situations,
disclosure shall not include records revealing Customer's selection of video programming from a cable operator. Also, in certain situations (such as with respect to those
who owe, or are owed, welfare or child support) state welfare agencies may obtain the names, addresses, and certain other Customer information as it appears in
Trust's subscriber records under the authority of an administrative subpoena. This information may be provided without a court order and Customer does not have to be
given notice and the opportunity to contest such disclosure. Trust may also use or disclose personally identifiable information about You without Your consent to protect
our customers, employees, or property, in emergency situations, and to enforce our rights under our terms of service and policies, in court or elsewhere. In some instances
where there are valid legal requests for or orders for disclosure of Your information, we may notify You of the requests or orders and then it may be up to You to object or
take specfic action to prevent any disclosures pursuant to those requests or orders.
As part of its business activities, if Trust enters into a merger, acquisition, or sale of all or a portion of our assets, Trust may transfer Customers' personally identifiable
information as part of the transaction.
Unless Customer objects in advance, federal law also allows Trust to disclose through "mailing lists," personally identifiable information, such as Customer's name, address
and the level of Customer's service subscription (i.e., basic, expanded, premium, etc.), to non-affiliated entities, including advertisers and marketing entities, for non-cable
related purposes, including product advertisement, direct marketing and research. Under no circumstances will Trust disclose to these advertising entities the extent of
Customer's viewing habits or the transactions Customer makes over the system.
IMPORTANT NOTE:
If You subscribe to Trust's Cable video or telephony service, You should review the privacy polices applicable to those services, which are available at www.Trust.com.
Note to California Customers Regarding Your Privacy Rights:
California law requires Trust provide to Customers, upon request, certain information regarding the sharing of personally identifiable information to third parties for their direct
marketing purposes. As mentioned above, Trust does not share
Can I prohibit or limit Trust's use and disclosure of my personally identifiable information?
If You do not want Your name, address or other personally identifiable information disclosed to third parties in a "mailing list" as explained above, please register this preference
by contacting us by telephone at TRUST CABLE. Customer cannot opt-out of the collection of audience measurement data.
Also, if You do not want to receive telemarketing calls from Trust, You may call TRUST CABLE and request to be placed on Trust's Do Not Call list. Please note that a Do Not Call
request will not eliminate all telephone calls to You from Trust as Trust may still continue to make non-telemarketing account-related calls to You.
How long does Trust maintain personally identifiable information?
Trust Cable will maintain personally identifiable information about Customer as long as Customer is a subscriber to Trust's services, as long as necessary for the purpose for
which it was collected, and as long as necessary to comply with laws governing our business. These laws include, but are not limited to, tax and accounting requirements
that require record retention. Trust will also maintain personally identifiable information to satisfy pending requests or orders for access by a subscriber to his/her information
or pursuant to a court order. Trust will destroy Customers' personally identifiable information when the information is no longer necessary for the purpose for which it was
collected, when there are no longer pending requests for such information, and when it is no longer necessary to retain the information under applicable laws.
How does Trust protect customer information?
Trust takes the security of our Customers' personally identifiable information seriously. Trust takes such actions as are reasonably necessary to prevent unauthorized
access by entities other than Trust to personally identifiable information. Trust uses security and/or encryption technology to secure certain sensitive personally identifiable
information when it collects such information over the cable system. Trust restricts access to its customer database and secures the content by use of firewalls and other
security methods. Trust limits access to databases containing Customers' personally identifiable information to those specifically authorized employees and agents of Trust
and other parties identified in the "Who sees the information collected by Trust?" section. However, we cannot guarantee that these practices will prevent every unauthorized
attempt to access, use, or disclose personally identifiable information.
Can I see the information that Trust collects about me?
You have a right under the Cable Act to see Your personally identifiable information that Trust collects and maintains. The information Trust has about its Customers is
maintained at the local offices where service is provided. If You would like to see Your information, please send a written request to Your local Trust office. Trust will be
glad to make an appointment for You to come in to Your local office during regular business hours. If Your review reveals an error in our records, Trust will correct it. You
may also be able to access certain information about You or Your account over the system, depending upon the information You have provided (i.e., information Customer
has provided to process an order made via the system, etc.).
Can any other parties collect information from me over the cable system?
Unless You provide written or electronic consent, third parties not affiliated with Trust that provide goods, services, programming or other content over our cable system or
through our interactive video programming service are prohibited from collecting and using Your personally identifiable information for their own purposes without Your consent. If
You consent to the collection, these providers can only use Your personally identifiable information to fulfill Your order or request. They cannot disclose Your personally identifiable
information for any other purpose and they may not use Your information to directly contact You or to solicit sales of other goods or services to our Customers.
What can I do if I believe Trust has violated my rights?
The Cable Act provides You with a civil cause of action for damages, attorneys' fees and costs in Federal District Court should You believe that Trust has violated any of the
Cable Act's limitations on the collection, disclosure, and retention of personally identifiable information.
What if I have any questions?
If You have any questions about our privacy protections and policies, please contact Your local customer service office. You can find the phone number for Your local customer
service office on Your monthly bill statement.
Effective Date of Policy: January 30, 2007
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